Niche Pilates Studio

Client: NICHE PILATES STUDIO

Business: BOUTIQUE FITNESS CONCEPT

Year: 2023

SUMMARY: 

When Niche Pilates Studio prepared to move into their new space, they knew it wasn’t just about changing addresses—it was about bringing their community with them. So they got intentional. Through thoughtful, strategic gifting, they made every current member feel seen, valued, and excited for what was ahead.

But it didn’t stop there. These curated gifts also gave potential members a glimpse into the heart of the Niche experience—the sense of care, quality, and connection that defines the studio.

The result? Every single member made the move with them. And in their very first month in the new space, word got out. Their membership grew by 23%, fueled by the buzz and generosity that came from giving a little extra.